Privacy policy Last updated:

"30" September 2024 г.
This privacy notice explains how Fort Group (hereinafter referred to as "we", "us", or "our") collects, uses, and shares your personal information when you visit our website. We respect your privacy and are committed to protecting it in accordance with the UAE Personal Data Protection Law (PDPL) and other applicable laws and regulations.

1. Information We Collect

We collect different types of personal information from you depending on how you interact with us. Personal information means any information that can be used to identify you as an individual or that is linked to you. The personal information we collect may include:

• Your name, gender, email address, phone number, date of birth, Emirates ID number, nationality, and other identification details when you register to our individual wallet service, apply for a job, or contact us for any enquiries or feedback.
• Your location information, such as your IP address, GPS coordinates, or device identifiers, when you visit our website.
• Your usage information, such as your browsing history, search queries, preferences, settings, and interactions with our website.
• Your social media information, such as your username, profile picture, and posts, when you connect with us or share our content on social media platforms. We may also collect personal information from third-party sources, such as our business partners, service providers, or public databases, to verify, update, or supplement the personal information you provide to us, or we collect from you.

2. How We Use Your Personal Information

We use your personal information for various purposes, such as:

• To provide, maintain, and improve our services, products, and features, and to personalise your experience with us.
• To process your transactions, payments, and orders, and to deliver your products or services.
• To communicate with you about your orders, enquiries, feedback, promotions, offers, surveys, and updates.
•To monitor, analyse, and improve the performance, security, and functionality of our website.
• To comply with our legal obligations, enforce our terms and conditions, and protect our rights, property, and safety, and those of our customers, employees, and partners.
• To verify your identity.
• To conduct research and development, and to create new products, services, and features.
• To market and advertise our products, services, and features, and those of our partners, on our website or third-party platforms.

We will only use your personal information for the purposes for which we collected it, or for compatible purposes that we notify you of. We will not use your personal information for any other purposes without your consent, unless required or permitted by law.

3. How We May Share Your Personal Information

We may share your personal information with third parties in certain circumstances, such as:
• With our affiliates, subsidiaries, and parent companies, for the purposes described in this privacy notice.
• With our business partners, service providers, and vendors, who help us provide, improve, and promote our products, services, and features.
• With other users, when you post, comment, or share content on our website or social media platforms.
• With your consent, or at your direction, for any other purposes that we disclose to you.
• With law enforcement, regulators, courts, or other authorities, when we are required or permitted by law, or when we believe it is necessary to protect our rights, property, and safety, and those of our customers, employees, and partners.
• With potential buyers, investors, or successors, in the event of a merger, acquisition, reorganisation, or sale of our business or assets.
We may also share aggregated, anonymised, or de-identified information with third parties for research, analysis, marketing, or other purposes, without identifying you as an individual.

4. How We Protect Your Personal Information

We take reasonable measures to protect your personal information from unauthorised access, use, disclosure, alteration, or destruction. We use technical, administrative, and physical safeguards, such as encryption, firewalls, passwords, and access controls, to secure your personal information. However, we cannot guarantee that your personal information is completely secure, as no method of transmission or storage is 100% secure.
You are responsible for keeping your account credentials and payment information confidential, and for notifying us of any suspected or actual breach of your personal information.

5. How Long Do We Retain Your Personal Information

We retain your personal information for as long as necessary to fulfil the purposes for which we collected it, or for as long as required or permitted by law. We may retain your personal information for longer periods if we need to comply with our legal obligations, enforce our terms and conditions, resolve disputes, or prevent fraud or abuse.

6. Transfer of Your Personal Information

We may transfer your personal information to countries or jurisdictions other than the one in which you are located, for the purposes described in this privacy notice. These countries or jurisdictions may have different data protection laws and standards than those in your country of residence and may not offer the same level of protection for your personal information. We will only transfer your personal information to countries or jurisdictions that have been deemed to provide an adequate level of protection by the UAE authorities, or that have implemented appropriate safeguards, such as contractual clauses, binding corporate rules, or certification mechanisms, to ensure the lawful and secure transfer of your personal information. We will also obtain your consent, if required by law, before transferring your personal information to another country or jurisdiction. You can contact us at info@fortgroup.ae to obtain more information about the transfer of your personal information and the safeguards we use.

7. We Respect Your Choices and Rights

We respect your choices and rights regarding your personal information. You may: Access, update, correct, or delete your personal information, or request a copy of your personal information, by contacting us at info@fortgroup.ae. Opt out of receiving marketing or promotional emails, texts, or calls from us or our partners, by following the instructions in those communications or contacting us at info@fortgroup.ae. Manage your preferences, settings, and permissions for our website and services or contacting us at info@fortgroup.ae. Withdraw your consent to our use or sharing of your personal information or request us to restrict or limit our use or sharing of your personal information, by contacting us at info@fortgroup.ae. Object to our use or sharing of your personal information or lodge a complaint with us or a relevant authority, by contacting us at info@fortgroup.ae. Data portability, which means the right to receive your personal information in a structured, commonly used, and machine-readable format, and to transmit it to another data controller, where technically feasible, by contacting us at info@fortgroup.ae. We will respond to your requests within a reasonable time frame, and in accordance with applicable laws and regulations. We may ask you to verify your identity, provide additional information before we process your requests. We may also reject your requests if they are unreasonable, excessive, or prohibited by law.

8. Contact Us

If you have any questions, comments, or concerns about this privacy policy or our privacy practices, please contact us at: © Fort Group 2024 Contacts: info@fortgroup.ae